Redefining digital learning
A digital platform and recommendation engine with a powerful algorithm to quickly find the perfect learning path for every kind of student: the largest library of online courses providing easy access to useful information so you can decide how bright your future will be.
This is the idea behind a fresh start-up with incredible talents from another Italian start-up that was sold for 30 million Euros.
As an online-only service, OfCourseMe needed to create a powerful digital identity based on data, information and market research. Combining G-COM’s skills with those of the start-up team, we provided a strategy for brand positioning in the digital ecosystem and the European launch at the end of 2017.
More countries are planned for 2018.
NPS (aka Net Promoter Score by Satmetrix Systems/Bain & Company/Fred Reicheld) increased by 10.
“The digital strategy we’ve set up has significantly contributed to our business. Although it is too early to determine exact numbers for the impact on our brand, we keep monitoring OfCourseMe’s value growth and we have received a lot of positive feedback from the market”.
(Francesco Carante, Co-Founder and COO)